Brand Sketchbook

November 10, 2009

posted by Jen

underconsideration.com blogs, twitters and posts…this fantastic inspiration is also an interesting statement about the design process and core.

“One uniting practice among identity designers…whether they do work for Fortune 500 companies or their local laundromat…is that of sketching logo ideas, typically dozens of them before refining them in the computer. ‘A great logo starts as a sketch.  A great designer needs a place to start.  Start something brand new today.’”
sketchbook
[www.underconsideration.com]
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